Market insights
Using our tools and expertise, we take data and turn it into
information to make your drinks range work harder. We understand
every customer who walks through your door, so you can ensure they
find the right product, in the right place, at the right price,
while also maximizing your profit.
Current trends
MODE, our unique trend-tracker, analyses the lists of the UK's
most influential bars and restaurants to discover the hottest new
wine trends before they hit the mainstream.
This gives you everything you need to know about what your
customers are drinking now and how your list can best capture their
imagination.
Training
Our philosophy is simple - we make wine and spirits fun, easy to
understand and accessible to everyone. Our award-winning learning
and development specialists are experts at designing and delivering
training that works for you.
Staff are key to influencing the way wine is sold and our
training team will devise bespoke programmes to educate and
motivate, with the ultimate goal of increasing both sales and
service levels at each venue, whilst at the same time helping with
staff retention. This will be a combination of classroom based
education, online modules, video content and more formal WSET
education for star performers.
Customer marketing and design
Specialists in both drinks and marketing, we can support you
with bespoke drinks list design, annual activation plans,
merchandising and much more.
Our drinks list design service focuses on encouraging your
customers to trade up to something new, exciting, delicious and
more profitable. Activations offer ready to go solutions that can
be tailored to each venue, combining seasonal food menus and local
marketing activity.